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DIY Marketing Masterclass for Creatives On a Shoestring Budget // Colour Box Studio Workshop

November 23, 2015 @ 6:00 PM - 9:00 PM

$125.00 - $147.50

This workshop is SOLD OUT. To see the next listing click here.

Do you work from home? Are you a creative business owner or independent artist? Do you freelance? Are you an aspiring arts manager?

The creative industries is a tough world. How do we navigate the arts in way where we can build sustainable independent creative practices? Sometimes a little self-marketing can be a BIG help but this can be a scary prospect! With a few simple steps, it’s totally achievable.

This is an introductory workshop that will delve into:
• how to build a community of supporters, customers and participants for your art, brand, work;
• how to you engage your audience;
• how to market your creative practice on a shoestring budget.

We’ll discuss:
word cloud 2• How to find your audience;
• Websites: how do you make your own and maintain it OR if you have one already how it can be improved;
• Pricing: How do I find my price point?, How much should I charge per hour?;
• Facebook – pages, groups, posts and events. How are they different? How do I reach my audience?;
• Instagram & Newsletters: we’ll take a look at the Mailchimp platform;
• How to Write a Media Release and find the contacts to send it to;
• DIY Events/ Workshops Promo;
• Design & Photography tips for your profile photos, marketing, fliers & social media;
• The possibilities of crowdfunding.

Take aways:
• knowledge, handouts & resource lists;
• get behind the scenes to see how an independent arts business does it;
• meet other Melbourne creatives!

This Colour Box Studio Masterclass has a maximum of five participants so that you will receive a quality workshop experience. Participants will complete a survey before attending the workshop so that it can best serve the needs of attendees.

Colour Box Studio Members get 30% off (email info@colourboxstudio.com for the discount code or sign up when you book for this class – scroll down to ‘tickets’ section).

This workshop is SOLD OUT. To see the next listing click here.

This masterclass is facilitated by Colour Box Studio founder and director Amie Batalibasi.  Amie founded Colour Box Studio in 2012 with a big dream and budget of close to zero! Over the last three years Amie has worked closely with a number of Melbourne emerging and established creatives, and with the support of volunteers, Colour Box Studio has showcased over 300 artists via pop up shops, events, public art, exhibitions and more (see what artists say about Colour Box Studio here). For eight years Amie has maintained her own creative business as an independent filmmaker, workshop facilitator and community arts practitioner and will complete a Master of Film and Television in 2015. She’s also had experience managing her own craft label, selling at markets on weekends to get her through an undergraduate degree in photography. Amie is passionate about community, culture, storytelling and using creativity to create social change.

Includes tea, coffee & bikkies. Please BYO snacks.

Are you the creative type? Sign up to our newsletter for updates & join our Facebook Workshop Group.

CONTACT: email info@colourboxstudio.com for all enquiries.


November 23, 2015
6:00 PM - 9:00 PM
$125.00 - $147.50
Event Category:
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Colour Box Studio Headquarters
Address sent on booking.
West Melbourne, VIC 3003 Australia


Colour Box Studio
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